VISION

STRATEGY

GROWTH

MARKETING PLAN

BRAND POSITIONING STRATEGY

PHOTOSHOOT PRODUCTION PLAN

CONTENT MARKETING STRATEGY


CAMPAIGN STRATEGY

GROWTH HACKING

Brand Magick*

*My brand and marketing strategies are funnel-driven and custom-built using a hybrid of traditional/modern methods with proven/trendy tactics that are equal parts scientific, systematic, and creative. 

The services listed below are frameworks for prescriptive decks, deliverables, and results.

Research & Insights

The beginning of 
brand truth is discovery.

I gather information
formally and informally through developed questionnaires, virtual interviews, and analytical market research.

MARKETING PLAN

SWOT AnalysiS

Product or Service Assessment 

Distribution Strategy

Sales Strategy 

Competitive Analysis

Market Research Data

Consumer Personas

Funnel-Driven Objectives

Key Performance Metrics

Timeline

Budget

POSITIONING

Value Proposition

Brand Story

Brand Archetype

Differentiation

Consumer Touch Points

Tone of Voice
Naming Convention
Tagline
Brand Narrative
Visual Branding
Logo
Color palette
Typography
Brand Photography

Brand Identity

PHOTOGRAPHY
PRODUCTION PLAN

Storymap (product + lifestyle)

Shotlist

Creator Coordination

Art Direction

Talent Casting

Product Placement

On-site Styling

CONTENT + COMMUNITY
STRATEGIES

B2B | B2C

Content MAPPING

COMMUNITY BUILDING

Social Media Strategy

EVENT MARKETING

Growth
Tactics* 



Lead Magnets
Landing Page Campaigns
Email Campaigns
EVENTS THAT CHANGE EVERYTHING
Influencer Placement
Video CAMPAIGNS
Something new you haven’t heard of yet...
Instagram.





*hyper-focused campaigns and out-of-the box tactics based on consumer lifecycle stages
that can be, but are not subject to:

when it all comes together, and becomes something better.